Alta Go

projectAarhus Cycling

Since 2009, Marianne Weinreich has worked with the City of Aarhus as an advisor. She was part of building the Aarhus’ brand “8000 good reasons to cycle,” and was part of developing and implementing a mass communication plan. Marianne also developed and implemented a number of cycling campaigns targeted at kindergartens, schools, and workplaces and helped build the original Aarhus Cycling Website. She also developed a “Bike friendly workplace” certification scheme and developed the city’s tree cycling accounts (2009, 2011, and 2016).

Client: City of Aarhus
Location: Denmark
Duration: Ongoing